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Senior Marketing Manager, GSM Biosurgery - Raritan, NJ

Company: Disability Solutions
Location: Raritan
Posted on: February 15, 2025

Job Description:

Johnson & Johnson is recruiting for a Senior Marketing Manager, GSM Biosurgery to support our MedTech Biosurgery business. This position is located in Raritan, NJ.\rAbout Johnson & Johnson\rAt Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.\rFor more than 130 years, diversity, equity & inclusion (DEI) has been a part of our cultural fabric at Johnson & Johnson and woven into how we do business every day. Rooted in Our Credo, the values of DEI fuel our pursuit to create a healthier, more equitable world. Our diverse workforce and culture of belonging accelerate innovation to solve the world's most pressing healthcare challenges. We know that the success of our business - and our ability to deliver meaningful solutions - depends on how well we understand and meet the diverse needs of the communities we serve. Which is why we foster a culture of inclusion and belonging where all perspectives, abilities and experiences are valued and our people can reach their potential. At Johnson & Johnson, we all belong.\rPosition Summary\rThe Senior Marketing Manager, GSM Biosurgery business - will be responsible for creating and implementing business growth strategies and key commercialization tactics for the ETHIZIA/EVARREST portfolio. Specifically, this senior manager will act as the brand lead for ETHIZIA and EVARREST, identifying commercial opportunities to advance the growth of the brands and ensuring regional alignment to the strategy and execution of the BIOSURGERY business.\rKey Responsibilities:\r

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  • Responsible for end-to-end brand strategy including platform segmentation, positioning, pricing strategies, evidence generation & claims, globalization and regional launch execution, new product introduction, VOC & insights to inform brand strategy and pipeline development, life cycle management, and business development strategies
  • Engage with customers and KOLs to identify key insights and customer needs that inform brand development, commercial strategy and pipeline development; this engagement can be in lab, OR, or ad board setting.
  • Build out commercial strategy in partnership with Regional Marketing & Sales and key cross functional partners (ProfEd, CommEd, Communications, etc) and develop/disseminate key supporting collateral to drive the brand strategy and growth.
  • Partner with R&D, Medical Affairs, Regulatory, Sales, Regional Marketing, Finance and key customers in shaping and accelerating the globalization of ETHIZIA, identify unmet needs; evaluate options; and provide direction for global growth opportunities.
  • The successful candidate will have the responsibility to reach financial targets within specified budgets and timeframes.
  • Ensure applicable company compliance with all relevant country and regional requirements, company regulations, policies and procedures.\r\r

Keywords: Disability Solutions, New Brunswick , Senior Marketing Manager, GSM Biosurgery - Raritan, NJ, IT / Software / Systems , Raritan, New Jersey

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